On-Demand Webinar: How Digital Products Drive Great Cx

Traditional product development strategies are broken.

Instead of prioritizing the customer experience (CX) & maximizing value, most product development teams create laundry lists of “nice to have” features, some of which the customer will never use. This slows the process, seriously harming your CX.

Fortunately, there’s a better way. By focusing on immediate customer needs, shipping features that meet those needs quickly, and iterating and growing over time, your product can start delivering value for customers faster. We call this approach “minimize time to value,” and it enhances both your CX and the bottom line.

In this webinar, you will learn:

• How customer research informs an understanding of the customer journey, where the opportunities are, and what product to build
• Why a focus on minimizing time to value is important
• Why it’s important to continually evaluate and optimize your CX
• Is a digital product always the right answer to CX challenges?

Get Access to This On-Demand Webinar