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Product Growth & Scale

Deliver continuous innovation while paying down technical debt as you build beyond your MVP

Expand your user base with key audiences

Optimize your user experience to drive incremental expansion within your primary customer segment, and build new features and functionality to capture new audiences

Stave off competitors through steady innovation

Stay ahead of the market by ensuring a steady pace of innovative releases while simultaneously optimizing current user retention and loyalty

Scale infrastructure for increased load

Leverage cloud technologies to ensure your mature product can handle higher traffic without issue

Grow market share & ROI while building for scale

After you’ve achieved product-market fit with your MVP, where do you go from there? Our Product Growth & Scale service was created to help companies drive their products up the maturity and ROI curves after the initial success of their MVP.

Graph showing product lifecycle stages: Concept, Introduction, Growth, Maturity, and potential Disruptive Innovation or Decline. The Growth stage is highlighted. The curve illustrates return on investment over time, with a "Product/Market Fit" point marking the transition to growth.

The Product Growth & Scale service helps companies ensure that their teams drive continuous product innovation while also paying down any technical debt they accrued while working to find product-market fit and viability.

Once product-market fit is realized, we help accelerate feature development while making targeted recommendations and tradeoffs to keep new features, non-functional needs (e.g. security, uptime, etc.) and process maturity in balance. Our cross-functional agile teams excel at balancing short, medium, and long-term product needs and are trained in 3Pillar’s unique Product Mindset® that focuses on delivering value early and often.